Weekly Creativity Fitness courses for students in advertising at the College of Advertising & design (CAD).
Students develop a better understanding of the creative process. They identify and master their own idea producing techniques through fun games and creativity challenges. Students constitute a “creativity toolbox” to help them develop an idea generating routine. These courses are hands-on and students develop new solutions, ideas or projects using various idea-generating tools such as guided visualization, storytelling, brainstorming, art, mind mapping, photo language, random associations, sketchnoting and other creativity stimulation tools.
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